Where is the CBD Skincare Trend Headed?

Sustainable CBD Skincare

Consumers are willing to pay a higher price for products that are environmentally friendly, and the CBD skincare market is taking note. Savvy brands are opting for skincare made with organically grown components and recycled packaging to further lower a product’s carbon footprint. Product design is clean and elevated, with a focus on simplicity, purity, and daily rituals. New skincare brands are embracing active ingredients that combine well with CBD. These range from retinol to shea butter, Ginkgo Biloba leaf extract, and sunflower seed oil.

Hemp-Based CBD Skincare

The current CBD skincare market is divided into hemp and marijuana-based products. Research indicates that hemp is currently responsible for over 50% of the global CBD skincare revenue, and it will likely continue to power on in upcoming years. Products are now commonly made with hemp seed oil, which is naturally low in THC and cannabinoids, but high in antioxidants like Omega-3 fatty acids. CBD has similar benefits to those of Vitamins E and C.

Online Companies Emerge

The high demand for online skincare is expected to provide many new players in the market with a chance to shine. As stated by BigCommerce, the pandemic saw the commencement of the online boom, though this trend has gone from strength to strength. Moreover, the popularity of CBD in general has provided online businesses with an exciting opportunity to shine in the world of e-commerce. Brands are battling to shine in their niche, be it anti-aging skincare, CBD-infused soap, or moisturizing serums. 

CBD Spas

One trend to watch out for is the launch of CBD spas. For some people, CBD may aid with a host of symptoms, including stress, pain, muscle soreness, and inflammation. It can also make an excellent addition to creams, lotions, and serums, and can be used as part of long, luxurious CBD spa rituals. Already, top spas across the globe are making CBD treatments a key component of their menus. These establishments include but are not limited to the Anantara Bophut Koh Samui in Thailand, Schlosshotel Zermatt, and The Landmark Mandarin Oriental in Hong Kong. Many of these spas are applying CBD tinctures and oils in treatments, then offering holistic massages that work to calm anxiety, promote restful sleep, moisturize skin, and harness the effects of aromatherapy. Some of these spas such as the Ildi Pekar Wellness Studio in New York, meanwhile, offer a CBD Vibe Facial, which marries CBD products with electric stimulation and oxygen therapy.

CBD is playing a starring role in the current skincare industry. Its worth is predicted to continue growing over the next few years. Just a few trends to watch out for are sustainable skincare, hemp-based products, new online brands, and more CBD-inspired spas.